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Akbank Wings
A national bank's UI, refreshed in a week.
Akbank is one of the biggest banks in Türkiye, with around 18 million customers. I was part of the team refreshing the outdated UI of the bank's Wings website — with one week on the clock, and new client-requested features landing mid-flight.
- Role /
- UI/UX Designer, agency team
- Timeline /
- 1 week
- Client /
- Akbank — ~18M customers
- Platform /
- Web
01 // The brief
Akbank is one of the biggest banks in Türkiye, with around 18 million customers. The Wings site's UI had aged out of the brand, and the team I was part of was asked to bring it current. The deadline was one week — tight for any redesign, and tighter for a bank, where nothing ships on vibes.
- 18M
- customers behind the brand
- 1
- week, brief to delivery
02 // The constraint
Halfway in, the client added new features to the scope. With a week in total, there was no room to renegotiate the plan — the design had to absorb the additions without the existing pages drifting. That meant deciding early which patterns were fixed and which could flex.
03 // What shipped
The redesign shipped on time and was accepted by the client as delivered: a more modern, more usable surface, consistent with where the brand was going rather than where it had been.
